AIJRRLSJM VOL 10, ISSUE 4 (2025, APR)aerfpublications2025-04-27T07:45:44+00:00
AIJRRLSJM VOLUME 10, ISSUE 4 (2025, APR) (ISSN-2455-6602) ONLINE
ANVESHANA’S INTERNATIONAL JOURNAL OF RESEARCH IN REGIONAL STUDIES, LAW, SOCIAL SCIENCES, JOURNALISM AND MANAGEMENT PRACTICES
1.
A STUDY ON JUDICIAL INTERPRETATION OF THE RIGHT TO EDUCATION UNDER ARTICLE 21 A OF THE INDIAN CONSTITUTION
Piyush Kumar Shah & Dr. Anjani Kumar Sharma
Page 1-6
 | Paper TitleA STUDY ON JUDICIAL INTERPRETATION OF THE RIGHT TO EDUCATION UNDER ARTICLE 21 A OF THE INDIAN CONSTITUTION AbstractThe Right to Education (RTE) enshrined in Article 21A of the Indian Constitution represents a landmark achievement in securing education as a fundamental right for children aged 6-14 years. However, the bare text of the Article is insufficient to capture the full scope and impact of this right. Judicial interpretation plays a crucial role in breathing life into constitutional provisions, clarifying ambiguities, and ensuring their effective implementation. This paper aims to analyze the key judicial pronouncements that have shaped the understanding and implementation of Article 21A, examining how the judiciary has broadened the scope of the right, addressed implementation challenges, and ultimately contributed to the realization of universal elementary education in India. It explores the evolving jurisprudence, focusing on landmark cases and their implications for the state, educational institutions, and individual beneficiaries. KEYWORDS : Article 21A, Right to Education, Judicial Interpretation, Elementary Education, Fundamental Right, Compulsory Education, Implementation Challenges, Universal Access, Quality Education.
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2.
THE RISE OF MEDICAL TOURISM IN MAHARASHTRA: A MARKETING PERSPECTIVE
EKATPURE VISHAL PRAKASH DR. RASHI GUPTA & DR. ROKADE VINIT VISHNU
Page 7-12
 | Paper TitleTHE RISE OF MEDICAL TOURISM IN MAHARASHTRA: A MARKETING PERSPECTIVEAbstractMaharashtra is emerging as a prominent destination for medical tourism, driven by its quality healthcare infrastructure and rich cultural heritage. This article explores the rise of medical tourism in Maharashtra from a marketing perspective, highlighting effective strategies for promoting the state\'s medical services. It discusses the role of digital marketing, partnerships, and word-of-mouth marketing in attracting international patients. The article provides insights into Maharashtra\'s unique selling points and opportunities for growth, making it a valuable resource for stakeholders in the medical tourism industry. KEYWORDS : Medical tourism, Maharashtra, marketing strategies, digital marketing, partnerships, word-of-mouth marketing.
| | viewed : | 108 Downloads |
3.
A STUDY ON PERSONAL CARE MARKETING: STRATEGIC TACTICS
HARSHA NITIN MEHTA DR. MAHESH SINGH RAJPUT & DR. ROKADE VINIT VISHNU
Page 13-25
 | Paper TitleA STUDY ON PERSONAL CARE MARKETING: STRATEGIC TACTICSAbstractThe market for personal care products is expanding quickly due to rising consumer demand for goods that support wellness, self-care, and health. The strategic methods used by personal care marketers to gain market share and foster brand loyalty are examined in this study. It looks at how influencer relationships, product innovation, digital marketing, and sustainability all play a part in the marketing of personal care products. The study highlights the significance of comprehending consumer behavior and preferences while offering insights into the best marketing strategies and methods for personal care goods. The study\'s conclusions can guide marketing choices and assist personal care companies in creating efficient plans to connect with and interact with their target market. KEYWORDS : Personal care marketing, strategic tactics, digital marketing, influencer marketing, product innovation, sustainability.
| | viewed : | 80 Downloads |
4.
A STUDY ON PURCHASING INTENTION OF CUSTOMERS ABOUT RESIDENTIAL PROPERTIES IN PUNE URBAN REGION
Sandeep Shivaji Salunkhe Dr. Mahesh Singh Rajput & Dr. Prashant Gundawar
Page 26-37
 | Paper TitleA STUDY ON PURCHASING INTENTION OF CUSTOMERS ABOUT RESIDENTIAL PROPERTIES IN PUNE URBAN REGIONAbstractThe Indian real estate market has witnessed dynamic shifts, driven by urbanization, rising disposable incomes, and policy reforms such as RERA (Real Estate Regulation and Development Act). Pune, as a prominent real estate hub, reflects these trends with growing demand for both affordable and premium housing. The city’s robust infrastructure, IT sector expansion, and educational institutions contribute to its real estate appeal. However, market fluctuations, changing buyer preferences, and post-pandemic economic adjustments present challenges for developers and investors. Key variables influencing purchasing decisions include pricing trends, loan accessibility, perceived value, amenities, and future appreciation potential. Emotional factors such as lifestyle aspirations and security also play a significant role. Developers and policymakers must align strategies with these variables to enhance market stability and buyer satisfaction. This research provides insights into the evolving residential real estate landscape in India, with a focus on Pune, offering actionable recommendations for industry players. By addressing critical demand drivers and challenges, stakeholders can better navigate market complexities and foster sustainable growth. KEYWORDS : Purchasing intention, Residential real estate, Market trends, Pune property market, Buyer behaviour, RERA impact.
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5.
TEMPLES AND ECONOMIC GROWTH: A STUDY ON THE ROLE OF TEMPLES IN ECONOMIC EMPOWERMENT IN 21ST CENTURY TELANGANA
DR.P.RAMESH & RAMULU.V
Page 38-47
 | Paper TitleTEMPLES AND ECONOMIC GROWTH: A STUDY ON THE ROLE OF TEMPLES IN ECONOMIC EMPOWERMENT IN 21ST CENTURY TELANGANAAbstractTemples have historically played a pivotal role not only in the spiritual and cultural lives of people but also as vital agents of economic activity and regional development. In the 21st century, Telangana, a young and economically progressive state of India, has leveraged its rich religious heritage to foster local economies and generate employment through temple-based tourism and service activities. This study explores the economic contribution of major temples in Telangana, such as Yadadri, Bhadrachalam, Chilkur, Basar, and Vemulawada, by analyzing key parameters like annual revenue, pilgrim footfall, employment generation, and expenditure patterns. The findings reveal that temples like the Yadagirigutta Lakshmi Narasimha Swamy Temple and Vemulawada Raja Rajeshwara Swamy Temple have witnessed exponential growth in revenue—₹225 crore and ₹206.68 crore respectively—owing to infrastructure development, efficient management, and spiritual tourism. These temples not only attract millions of devotees annually but also generate substantial direct and indirect employment. Meanwhile, temples like Chilkur Balaji offer an alternative, non-commercial economic model rooted in voluntary and community-driven participation.
This study highlights how religious spaces in Telangana are evolving as socio-economic hubs that contribute to inclusive development. By examining revenue sources such as hundis, prasadam sales, rituals, and land leases, as well as key expenditures like staff salaries, temple maintenance, and community welfare programs, the research establishes that temples are becoming integral to the state’s economic empowerment and sustainable development strategies.
KEYWORDS : Economic Empowerment; Gross State Domestic Product; Information Technology; Religious Institutions and Employment Generation.
| | viewed : | 83 Downloads |
6.
E-GOVERNANCE INITIATIVES IN TELANGANA STATE: A COMPREHENSIVE ANALYSIS
Dr. A. Shankar Kumar
Page 48-60
 | Paper TitleE-GOVERNANCE INITIATIVES IN TELANGANA STATE: A COMPREHENSIVE ANALYSISAbstractThis paper provides a comprehensive analysis of e-governance initiatives in Telangana State, evaluating their effectiveness, impact on service delivery, and the challenges encountered. Telangana has implemented several e-governance projects such as the Mee-Seva portal, e-Panchayat system, and T-App Folio, which have significantly enhanced transparency, efficiency, and citizen engagement. This study examines these initiatives, highlighting improvements in accessibility, efficiency, and transparency, alongside cost savings. However, challenges such as the digital divide, inadequate infrastructure, cyber security concerns, and resistance to change persist. The paper concludes with recommendations for addressing these challenges to further improve e-governance in Telangana KEYWORDS :
| | viewed : | 85 Downloads |