Paper Title

A STUDY OF EMPLOYEE TRAINING AND WELL BEING PRACTICES OF SELECTED BANKS IN INDIA

Abstract

Human resource is very precious for any organization. Proper care of employees should be taken. Their satisfaction is of utmost important. Employee development is possible by proper training. Their well being is very important for their satisfaction. Many work problems may occur if employers do not take care of the needs of employees. Every person wants to grow further and also wants to get satisfaction while serving. Because nobody can work for a longer period in one organization for money only. So management of any organization must pay attention to employee training and well being practices. Objectives of this research paper are to study and understand such practices followed by the selected banks in India. Researcher wants to study, whether these selected banks are serious about the well being of their employees. A Business Responsibility Report (BRR) which is a part of annual report. It gives guidelines which companies needs to report on the actions taken by them regarding following of their business practices. BRR has 9 principles and third principle deals with employee wellbeing practices. Researcher has studied this principle followed by the selected banks. This research paper is based on secondary data. It has been seen by the researcher that the selected banks take into consideration well being of their employees, training is provided for upgrading their skills and a proper balance between work and life of a women employee is also taken care.
KEYWORDS : Well being, training and development, skill up gradation, BRR.

Paper Title

ROLE OF PMJDY IN THE BETTERMENT OF LIVING STANDARDS AND EMPLOYMENT IN SLUMS OF HALDWANI

Abstract

The PMJDY-Pradhan Mantri Jan-DhanYojana launched on August 28th, 2014 by Prime Minister Mr. Narendra Modi, is the most ambitious scheme of the present NDA Government as a part of Financial Inclusion drive in the country. It is a flagship scheme for the inclusion of deprived section of the society into financial structure of the country who has been at the stake so far in terms of banking and finance and ensuring their access to the banking and financial services so that they could also be the part of mainstream financial structure of the country and could contribute to the growth and development of the nation. The scheme holds a world record conferred by the Guinness Book of world Records forthe most bank accounts opened in a week on the globe. The prime objective of the scheme was to achieve a target to get opened minimum one bank account in every households of the country. The present paper focuses on determining therole of the PMJDY in the betterment of living standards in slums and how itcan be helpful in improving saving habits of the residents of slums as well as promoting self-employment in these areas.
KEYWORDS : Financial Structure, PMJDY, Growth and Developmentand Self-employment

Paper Title

CONCEPT, EVOLUTION AND SCOPE MARKETING MANAGEMENT

Abstract

Showcasing the board is the thing that directs a company\'s promoting plan using exact market information, which is generally acquired through research and studies, in a deliberate methodology. Altogether realizing an organization\'s present market, defining practical objectives and targets, growing new market entrance techniques and executing viable advertising plans inside spending plan are all piece of showcasing the executives. To put it plainly, promoting the executives is a business part that makes and builds up an organization\'s advertising system.
KEYWORDS : Marketing, Management

Paper Title

ORGANIZATIONAL EMERGENCE: BUSINESS START-UP ISSUES

Abstract

This paper embarks to analyze the procedure and issues experienced by new business new businesses. An instructive review, in view of past and current writing in the field, recognizes the most well-known hypothetical structures frequenting the scholarly writing and surveys their commitment to clarifying and understanding the Process and Problems of New Venture Creation. The establishing of another association isn\'t prompt and the procedure is a to a great extent complex one. The idea of this procedure - which is described by immediacy and vulnerability - makes it progressively hard to bind an accurate hypothesis. As out, pioneering firms are too differing to even consider permitting speculation, and the way toward beginning up another business has turned into a multidimensional wonder. The various methodologies, proposed in writing, clarifying the procedure of new pursuit creation, have pulled in much scholarly debate, given the absence of predictable experimental research on the procedure of new business creation. In this light, the creator recommends that an increasingly all encompassing comprehension of the procedure might be increased through the coordinated hypothetical structures of new pursuit creation introduced in the writing, which expect to catch the most significant factors and qualities of the new pursuit creation process. The second piece of the paper manages the issues confronting business people in new pursuit creation. Many new businesses never achieve foundation, and the dominant part close up inside one year after they have turned out to be built up. Setting out on another business is one of experience and challenge however it carries with it high hazard and vulnerability. This paper does not look to detail every single industry-explicit issue that new companies involvement, however expects to recognize and analyze the most widely recognized troubles experienced by Start-Ups in the beginning periods of foundation, regardless of area or industry.
KEYWORDS : Business, Start up

Paper Title

RELATIONSHIPS BETWEEN GOVERNMENT AND PRIVATE BUSINESS

Abstract

In a blended economy, the private area establishes the biggest division of the economy. The jobs of a legislature, in a blended economy, is gathered into two classifications, to be specific, administrative jobs and limited time or improvement roles. The administrative job of the administration includes defining and executing different immediate and circuitous measures to screen and direct the financial exercises of the private area. These measures are required to forestall the socially prohibitive exercises of organizations and convergence of financial power and urge private organizations to move in the direction of the development of the economy.
KEYWORDS :

Paper Title

ROLE OF TECHNOLOGY IN ORGANISED RETAIL SECTOR

Abstract

The coordinated retail industry in India has been creating beginning around 1991 particularly after the presentation of Liberalization, Privatization and Globalization (LPG). Retailing is a dynamic and extremely lively area which draws in the public and worldwide players. To stay up with the development of retail industry, organizations are compelled to use innovation to get the functional productivity and upper hand. The advantages of the innovation are incredibly procured by the retailers today and data innovation has turned into the vital, basic and cutthroat instrument for flourishing in the business in the current situation. The present-day clients are more educated and requesting increasingly more data from retailers. The clients request the speediest and quality help with cutthroat market cost. The innovations help the modernized stock administration, POS frameworks and store network the board, and so on, The difficulties before the retail innovation is to foster the information base and introduce data frameworks which will have both in reverse and forward joining capacities. There are additionally issues or issues while taking care of the innovation and the retailer needs to track down ways of defeating such issues inside a limited ability to focus time, bombing which he can\'t hold the clients. Numerous product bundles are accessible in retailing and the retailer needs to choose the appropriate programming that would give most extreme advantage to business and to client. The Government of India is likewise uplifting the area by planning liberal arrangements in retailing and IT to support the area.
KEYWORDS : Organized Retailing, LPG, Operational Efficiency, Competitive advantage, Information Technology, POS systems, Software Packages.

Paper Title

IMPACT OF DIGITIZATION IN CONSUMER PURCHASE DECISION WITH REFERENCE HYDERABAD MARKET

Abstract

The propose of the study is to look over the implication of digital marketing in consumer purchase decision and to discover the awareness of consumers about digital marketing and the influence of digital channels in their purchase decision. The study is carried out through survey method. The results of the survey are analyzed using chi square test. The findings revealed that customers are aware of digital marketing and they prefer to make purchase decisions using digital channels. As the world moving towards digital era, the digital channels plays vital role in increase of sales of any firm’s products. So the present study made an attempt to reveal the impact of digitalization on customer purchase decision.
KEYWORDS : Consumer Purchase Behavior, Digital Channels, Digital Marketing