AIJICCEBMP
Volume-1,Issue-1 (2016, SEPT/OCT)
(ISSN-XXXX-XXXX) ONLINE
Anveshana’s International Journal of Innovative concepts in Commerce , Economics and Business Management Practices
1.

EMERGING TRENDS IN HUMAN RESOURCE MANAGEMENT

A. MARY FRANCINA
Page 1-2
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2.

GROWTH AND CHALLENGES OF RETAIL INDUSTRY IN INDIA

K.S.RAJASHEKAR REDDY
Page 3-9
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3.

RURAL MARKETING IN INDIA

P.SANDHYA RANI
Page 10-13
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4.

QUALITY OF WORK LIFE –WITH RESPECT TO JOB SATISFACTION AND PERFORMANCE

MS. CH SRIDEVI
Page 14-21
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5.

A STUDY ON WOMEN CONSUMER ATTITUDE OF PURCHASING CAR

MUTHE SRINIVAS
Page 22-30
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6.

STAY INVESTED – STAY SECURED WITH LONGTERM INVESTMENT PLANS

MRS. SUHASINI PALLE
Page 31-36
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7.

A STUDY ON THE EFFECTIVENESS OF DIGITAL MARKETING IN THE CURRENT COMPETEIVE SCENARIO

MRS. MOLLY CHATURVEDI
Page 37-42
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